Macy's Material Girl line has revealed Kelly Osbourne's second-season ad campaign, and it's getting raves from none other than Madonna, who co-designs the juniors label with daughter Lourdes "Lola" Leon.

"Kelly represents a true Material Girl. She is edgy, cool and has a unique sense of style that Lola and I love," Madonna said in a statement.

Madonna and her oldest child chose Osbourne to front their 2011 spring campaign earlier this year after parting ways with 'Gossip Girl' star Taylor Momsen, the line's original spokesmodel.